RADIO INDUSTRY RESEARCH TASK

RADIO INDUSTRY RESEARCH TASK

1. Podcasting is a series of episodes which is spoken word digital audio files that someone from the audience can download to their device for easy listening. There are many differences between podcasting and and traditional radio broadcasting; one being that radio broadcasting has to have a strict schedule while podcasting is on demand. Moreover, they have differences regarding target audience as radio broadcasting try to appeal to larger audiences by playing more popular music and managing topics about a wide range of topics while some podcasts try to appeal to larger audiences some focus on a specific topic so they appeal to a more niche audience. With this route, podcasts are hoping that the audience is interested in that particular topic. Another difference is that with podcasting you are able to re record and edit our mistakes and with radio broadcasting it is live so you will have to be quick and logical with moving on with mistakes. 

2. Commercial services is the broadcasting of TV programmes and radio programs by privately owned media. Public service media is a shared multi platform media space that is relevant credible and impartial. 

3. BBC's mission is "to act in the public interest, serving all audiences through the provision of impartial, high-quality and distinctive output and services which inform, educate, and entertain." They also provide us with 5 of their main purposes which are: to provide impartial news and information to help people understand and engage with the world around them, to support learning for people of all ages, to show the most creative, highest quality and distinctive output and services, to reflect and represent the diverse communities of all of the UK and to reflect the UK, its culture and values to the world. BBC's values consists of trust is the foundation of BBC, they are independent and honest, they put audiences at the heart of everything they do, they respect each other and celebrate diversity. 

4. It provides ten national TV channels, regional TV programmes, an internet TV service, 10 national radio stations, 40 local radio stations and an extensive website.BBC World Service broadcasts to the world on radio, TV and online, offering news and information in 42 languages plus English.

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