RADIO INDUSTRY RESEARCH TASK
RADIO INDUSTRY RESEARCH TASK 1. Podcasting is a series of episodes which is spoken word digital audio files that someone from the audience can download to their device for easy listening. There are many differences between podcasting and and traditional radio broadcasting; one being that radio broadcasting has to have a strict schedule while podcasting is on demand. Moreover, they have differences regarding target audience as radio broadcasting try to appeal to larger audiences by playing more popular music and managing topics about a wide range of topics while some podcasts try to appeal to larger audiences some focus on a specific topic so they appeal to a more niche audience. With this route, podcasts are hoping that the audience is interested in that particular topic. Another difference is that with podcasting you are able to re record and edit our mistakes and with radio broadcasting it is live so you will have to be quick and logical with moving on with mistakes. 2. Commercial s